#branding #graphicdesign #productdesign #packagingdesign #illustration #infographics #collateral #marketingmaterials #trendreporting #photography

overview

Lightful has worked with Big Joe (brand of Comfort Research) in a wide variety of ways, across multiple departments - for both corporate needs, and Big Joe brand needs. The main categories of work have been: indoor and outdoor product design/development, fabric prints, trend reporting, retail and dropship packaging, graphic design, tradeshow design, marketing, and printed work.


product

All of the products shown were concepted and designed by Katelyn Spencer of Lightful for the Big Joe brand in collaboration with their talented PD team. The colors, animal characters, and fabric prints are all original designs by Lightful. Big Joe products designed by Lightful are and have been sold at many major retailers, including those listed below.


pool pets

collection of 25+ floating animal designs
body design, shape, colors & fabrics, details, collaboration on internal structure

tie dye pool pets

collection of 4+ floating animal designs
tie dye fabric print, body design, shape, colors & fabrics, details

chompers 2.0

collection of 4 floating animal designs with opening mouths
fabric print, body design, shape, colors & fabrics, details, collaboration on internal structure

chompers

collection of 4 floating animal chair designs
body design, shape, colors & fabrics, details, collaboration on internal structure

round novelty floats

collection of 15+ floating novelty printed disks
body design, shape, colors & fabrics, details, collaboration on internal structure

lux collection

collection of 15+ luxury floats
body design, shape, colors & fabrics, details

wild things collection

collection of 3 animal chairs
body design, shape, colors & fabrics, details

bagisaurs collection

collection of 3 dinosaur chairs
body design, shape, colors & fabrics, details, internal structure

bagimals collection

collection of 8+ animal chairs with little buddies
body design, shape, colors & fabrics, details, internal structure

more misc. product design


fabric prints

A selection of repeating fabric prints developed for Big Joe.


packaging

A selection of retail and drop-ship packaging developed for Big Joe.


printed work

A selection of printed works made for both Comfort Research and Big Joe.